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The Complete Guide to Blogging on Squarespace

Squarespace is a website builder that lets you create a personal website or blog. It is easy to use and has lots of features that make it worth the investment.

It is also very popular among bloggers because of its easy-to-use interface, powerful features, and low cost.

The reason why so many people are using Squarespace is that they are affordable, user-friendly, and have powerful features that help you create professional websites in no time.

How Does Squarespace Work?

Squarespace is a website and blog publishing platform that enables users to create a professional website in minutes.

Squarespace is one of the most popular website builders on the internet. It has over 10 million users, with more than 2 million monthly unique visitors. Squarespace offers a variety of tools for creating websites and blogs, including design templates, drag-and-drop tools, and SEO features to help you build your online presence.

If you’re looking for a way to get your content out there without having to learn how to code or hire an expensive designer, Squarespace is the perfect tool for you!

To start using Squarespace, all you have to do is head over to and sign up for a free trial.

But since we are looking into blogging on Squarespace, you should head over to and click on Get started.

How to create a blog on Squarespace

It is so simple to get started, just follow these steps;

a). Choose a website template on Squarespace to showcase your blog

Blogging on Squarespace

Set up your blog on Squarespace with a demonstration website template. This starter kit will help you see how the interface works and get your blog up and running quickly.

When you are looking for a template to start your website, you need to look at several different things. You should consider the type of business, whether or not you want a professional look or if you want something more personal and unique.

You should also think about how many pages the template has and what kind of layout it has. Some templates offer two or three different layouts so that you can pick the one that works best for your website.

Additionally,  to pick the best template, you should consider what your site’s purpose is, what your target audience is, and how much time you want to spend on building it.

You should also consider the design and layout of the template as well as its features.

b). Add a Blog Page and customize the layout and design of your blog on Squarespace.

You need to realize that Squarespace organizes blogs into blog pages and blog posts.

  • Blog pages – A blog page typically displays multiple posts in a list or grid. It displays posts in a similar manner to how they would appear on your other pages, such as on Facebook. The page also contains tabs to navigate the different sections of your site.
  • Blog posts – Blog posts are related to a specific blog page and can be published to that blog’s main URL. You can add as many blog posts to a particular blog as you’d like.

Follow these steps to add a blog page;

For the Squarespace Version 7.1:

  • In the Home Menu, click Pages, then click the + icon.
  • Under Collections, click Blog.
  • Select the Blog layout you want. You can change this later.
  • Enter a page title, then press Enter. You can change this later.

Version 7.0:

  • In the Home Menu, click Pages, then click the + icon.
  • Select Blog from the pages menu.
  • Enter a page title, then press Enter. You can change this later.

Remember, blogs are a great way to share your thoughts and knowledge with the world. You can use Squarespace to create a unique blog that is easy to update and load quickly.

c). Create, publish, and manage content with blog and image editing tools.

Now that your Squarespace blog is up and running, the next step is to start publishing articles.

Here is how to add a new blog post on Version 7.1:

  1. In the blog page panel, click the + icon.
  2. Add a title for your post in the Enter a post title… field. Titles must be 200 characters or fewer.
  3. Your new post includes a text block to help you get started. To add more blocks to the post, click an insert point.
  4. After adding content to your post, you can open your post’s settings and edit settings, including categories and tags, comments settings, and featured images.

As for V7.0, use these steps;

  1. In the blog page panel, click the + icon.
  2. Add a title for your post in the Enter a post title… field. Titles must be 200 characters or fewer.
  3. Your new post includes a text block to help you get started. To add more blocks to the post, click the + icon or an insert point.

Blogging on Squarespace is a great way to create a website or blog that reflects your personality. 

It is also a great way to promote your brand, raise awareness of your services, and share valuable content with people who might be interested.

d). Market your blog using Squarespace’s suite of integrated marketing tools.

Once you have the blog posts online, it blogging on Squarespace doesn’t stop there.

You need to spread the word about your new website.

Here are some of the best ways you can do that;

a). Sharing on social media

In order to improve the reach of their blog posts, bloggers often share them on social media. However, they are not always aware of the best ways to do that.

The first step is choosing which social media platform you want to post your blog post on. Each platform has its own audience and its own rules for sharing content. 

Facebook is a good place for sharing personal stories, while Twitter is better for sharing newsworthy articles with short headlines. LinkedIn can be used for business-related content, while Instagram is better for sharing photos or videos with captions. 

If you want to share long articles, copy and paste them from your computer onto Twitter or Facebook.

b). Create a newsletter

Email marketing is one of the most effective ways to generate traffic to your blog. You can use email campaigns to drive traffic to your blog in a targeted way.

The email marketing strategies that you implement depend on what type of content you are publishing on your blog. If you are publishing a blog post on Squarespace, then you would want people who are interested in reading that specific topic to subscribe or follow your blog. 

If you are running an email campaign for a giveaway, then you would want people who have already shown interest in your company or product.

Some email marketing tactics include:

  • Using triggered emails
  • Using a combination of text and images
  • Using different messages for different types of subscribers
  • Sending emails at the right time

c). Track your blog traffic

You need to track the performance of your blog.

Blog traffic is a vital part of any blog’s success. It not only allows you to know how well your blog is doing but also influences your SEO rankings and can help with branding and marketing efforts.

How Does Squarespace Compare to Other Website Builders?

Squarespace is a website builder that has been around for years. It’s currently the most popular website builder in the world and it has over 5 million websites built on its platform.

They have many features that make them unique, such as their drag and drop interface, page templates, and design themes. They also offer a free plan which is great for beginners or people who don’t have a lot of money to spend on their site design.

Is Squarespace good for blogging?

Squarespace is a website builder that is designed to be easy to use. It provides everything you need in one place, which makes it a good platform for blogging.

Squarespace is easy to use and has all the features you need in one place. It also has a lot of templates and pre-made designs that make it easier for newbies to start their blog.

It is important to note that Squarespace doesn’t provide any content management system, so you’ll have to find another solution for your blog if you want something more advanced.

Squarespace is an ideal platform for blogging as it provides everything needed in one place, making it simple and easy to use.

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